You know the cost. Now set the right price.
Calculate margins, markup, and sell prices for any channel in seconds. Stop leaving money on the table.
Underpricing costs you more than you think
You know a recipe costs $4.20. But what should you charge? What margin does $12.99 leave? What if you need 35% margin — what's the minimum sell price? Without the math, you're guessing.
- Manually calculating margins for every product and channel
- No quick way to model 'what if I charge X?' scenarios
- Prices set by gut feel instead of data
Pricing tools give you the answer in seconds — for any scenario, any channel, any margin target.
Knowing your recipe cost is step one. Knowing the right price to charge is step two. Recipe Cost Calculator includes pricing tools that let you work through different scenarios — set a target margin and see the required sell price, or enter a sell price and see the resulting margin.
For manufacturers and distributors, the pricing tools support more complex scenarios: factor in broker fees, distributor margins, shipping costs, and taxes to see what your product needs to retail at for you to hit your margin targets.
What you get
Instant margin math
Enter a sell price to see the margin, or a target margin to see the required price.
Multiple pricing scenarios
Create wholesale, retail, and distributor pricing for the same recipe side by side.
Price with confidence
See exactly where your profit sits at any price point before you commit.
How it works
Cost your recipe
Add your ingredients and the system calculates the total recipe cost.
Set your pricing scenario
Enter a sell price to see margin, or a target margin to get the required price.
Compare and decide
Create multiple scenarios — wholesale, retail, different pack sizes — and pick what works.
Data-driven pricing vs. gut feel
| The old way | With RCC |
|---|---|
| Pick a price that 'feels right' and hope the margin works | See the exact margin at any price point instantly |
| One price for everything — wholesale and retail the same | Model different pricing for every channel side by side |
| Ingredient costs change, no idea if prices still work | Live-updating costs keep pricing scenarios current |
You can create multiple pricing scenarios for the same recipe — wholesale vs. retail, different markets, different pack sizes. Each scenario saves separately so you can compare them side by side.
Why this matters
Price with confidence.
Pricing tools take the guesswork out of what to charge. Whether you're setting a menu price or working through a distributor's margin stack, you can see exactly where your profit ends up.
Frequently asked questions
Price every product with confidence
No more back-of-napkin margin math. See your numbers clearly.